Charity is close to the heart of everything we do here at TruRating, and in the light of the disruption and chaos in the wake of the Coronavirus, we couldn’t just sit back and watch. As the pandemic continues to grow and more and more businesses go into lockdown, we have decided to extend our…
TruRating takes Supplier of the Year at Inside Retail’s Retailer Awards 2020
Continuing a hot streak this year, Team Oz was delighted to attend Inside Retail’s awards Retailer Awards 2020 ceremony in Melbourne last week, and even happier to take home gold in the category of Retail Supplier of Year. Flying out to Melbourne for the event, the night was a showcase of the best retailing talent…
Why is it so hard to prove the ROI of CX?
Ask any CX professional. Proving the direct ROI of what you do can be hard work. Any number of reasons can be given for this. Lack of executive support. Unclear objectives. Or as is often the case, no clear way to link action to finances. Alyone Medellyan, co-founder of AI-startup Thematic, identified three key issues…
NRF 2020: Key Takeaways
It was a vintage year at #NRF this time round, despite the floor perhaps being a little lighter than some previously, the array of delights on offer was as impressive as ever. It feels like something of a shock that it’s all over, but having had a week to digest the highlights over some much…
NRF 2020: Day 1 Round-Up
We’ve said it before, and we’ll say it again – there’s never a dull moment at NRF (except perhaps when queuing to get passes…). Having taken a booth for the first time this year – #1362, thanks for asking – has given us an even greater appreciation of the huge amount of effort that goes…
TruRating named Best Customer Analytics and Retail Insights Solution at VIP Awards
Coming in hot just before NRF 2020, the TruRating team was delighted to pick up another award for the mantle having been named Best Customer Analytics and Retail Insights Solution of of the year, at the inaugural Vendors in Partnership Awards in New York last night. The awards, setup by payments veteran Vicki Cantrell, were…
How To Make Customer Analytics Work For Your Business
Last week, we looked at how customer experience programs are failing the needs of modern retail. Today we’ll look at how a new generation of customer analytics is changing this. But first a quick recap. Modern CX falls down for four key reasons: No connection to revenue – CX programs show no link to what…
Why Customer Experience is Failing Your Business
In 2019 the term customer experience was mentioned over 2,500 times on US earnings calls, x5 more than 2008. While this growth has been praised as positive by the industry, for the average shopper, the real question remains – what’s in it for me? In May, The Wall Street Journal published an article called ‘The…
What can the last US election teach us about Retail in 2020?
Could an unrecognized phenomena be at the heart of the ‘retail apocalypse’?
How to make the most of the holiday season – a retail guide.
While it may feel like the holiday season is still a little while off, it’s a given truth of retail life that the season tends to creep up earlier and earlier each year. While for some, this might be enough to make you want to exclaim ‘Bah Hambug!’, the fact of the matter is holiday…
Has an experience-focused HMV found its mojo again?
For those with an interest in the retail landscape, the opening of HMV’s flagship store the Vault presents yet another interesting example of a well-established retailer taking an ‘experience-first’ approach. Considering how things were looking for the brand at the beginning of the year, the fanfare which the opening of the Vault is a receiving, is…
Finding the Right Retail Metrics for Your Business
In his recent article “The Way We Measure Retail Store Performance Needs to Change” M&A banker Richard Kestenbaum puts forward a strong case for retail to re-consider which metrics they are using to measure success. Retailers tend to rely on two key metrics for store performance: sales per square foot and store income statements. Sales…
How Did I Do?
Top retail influencer and friend of TruRating Andrew Busby, recently celebrated the publication of his first book: Harry Was Right All Along is a collection of short stories from the high street, tracing the ups and downs of the ‘profoundly human’ business of retail. Writing with an experts eye for detail, the collection offers “a refreshing…
Is Nordstrom putting customer convenience above the competition?
In ‘shock of the week’ news Nordstrom, announced that it will be accepting returns from two major department store rivals – Macy’s and Kohl’s – at its recently opened NYC concept stores, Nordstrom Local. With returns a pain point for customers and retailers alike, the strategy marks a bold leap into the prioritisation of convenience…
3 CX Improvements To Drive Revenue Growth
We recently submitted a guest blog post for our fantastic partners Retail Pro about three simple customer experience tactics you can implement to drive revenue growth for your business. Because we’re generous, we’ve decided to share the intro of the article here, enjoy this taster and be sure to click through for the full read…