I am the Marketing Manager for the Australian office, I work closely with my counterparts in the US, Canada and the UK to deliver on our global marketing strategy.
Having previously worked in both eCommerce and Retail at local and global levels as a marketer, I have learnt the most important thing about any brand regardless of the company size is, the consumer. This is exactly what motivates me every day at TruRating, the consumer is at the centre of everything we do, and it is fascinating to see how our merchants use their ratings to make informed, positive changes in their businesses based on what their consumers are telling them.
- I rate a 9: Swimming, innovation and ice cream
- I rate a 0: Moths, the dark and negativity
- Guilty pleasure: Listening to Christmas songs regardless of the time of year
- Favourite type of office music: Spotify’s Throwback Thursday Playlist is the best, it never fails to deliver a dose of nostalgia to the Australian office!
Get in touch with me at cara.mccullough@trurating.com.au and follow me on LinkedIn.