New Balance planned a revamp of their factory outlets throughout Australia. The changes included a refreshed shop layout, removing all older products from the shelves and navigating customers towards new stock using deals and mingling merchandise. Before rolling out nationally, New Balance needed to understand how customers would react to the revamp and how it…
Category: Merchant Spotlight
City Beach: a TruRating Story
The TruRating crew were recently lucky enough to spend a little time with the team behind one of our fantastic retailers, City Beach. HQ’d in bustling Brisbane, City Beach has been trading for over 30 years, building up a reputation as a go-to vendor for youth fashion across Australia. With over 65 stores open across…
ATL Businesses Team Up to Help Local Retailers Listen to their Customers
TruRating, a customer experience specialists with offices on the Beltline in Atlanta, is piloting a partnership with Cayan, a payment technology company, that is already benefiting local retailers based in Ponce City Market in Atlanta. Sugarboo & Co, a fast-growing retailer specializing in artistic gifts and homeware, and Citizen Supply, a specialist store in artisanal…
Case Study: Ping Pong Saw an 8.1% Increase in Spend
Ping Pong is our favorite London-based restaurant chain serving delicious dim sum, inventive cocktails and the finest Chinese teas. Excellent customer service has always been at the heart of Ping Pong’s success. To make sure that their high standards are maintained across their restaurants, they’ve successfully built a staff performance management structure around the one…
TruRating’s Q&A with JD Sports’ Retail Director, Wayne Davies
We grabbed a cup of coffee with Wayne Davies, Retail Director at JD Sports, to put the world to rights and talk about the importance of customer feedback at the leading sportswear retailer. TruRating: So, Wayne, let’s start with covering how you managed customer feedback at JD in the past? Wayne Davies: Historically, we used…