Next up in our spotlight series we take a trip down under to Australia to hear from one of our charity partners, Learning Links and the incredible work they do for kids with learning difficulties. We will also hear from one of our very own members of TeamTru who just recently completed a volunteer programme…
Author: caramccullough1
The 3 types of customers who will shop with you this Christmas
It’s the time of year retailers spend many months preparing for the Christmas shopping frenzy! The National Retail Federation recently reported that retailers will make as much as 30% of their annual sales over this period, so it’s an absolute must to be prepared. Whether it be customer service, experience, marketing, new product ranges, staff…
City Beach: a TruRating Story
The TruRating crew were recently lucky enough to spend a little time with the team behind one of our fantastic retailers, City Beach. HQ’d in bustling Brisbane, City Beach has been trading for over 30 years, building up a reputation as a go-to vendor for youth fashion across Australia. With over 65 stores open across…
How Brands Can Win With Experiential Retail
Flagship stores show case your brand by creating an unforgettable experience for customers. Experiential Retail done right can become a tourist attraction. 5th Avenue in New York draws millions each year to experience what the world’s top brands, including Gucci, Hugo Boss and Apple, have to offer at their flagship stores. Today, flagships are more…