Wahoooo! You found us. This is our home for all the nifty tips, juicy data snippets and actionable customer insights.
Dash 2.0 Updates
As we continue to build up to the full release of Dashboard 2.0 another round of updates are now available for you to take advantage of over the next few weeks. Dash 2.0 is accessible via the link in your existing notification panel – should you have any questions at all or would like to…
How Millenial and Gen-Z retail habits are changing after COVID
While there has been much talk about the great shift and existential challenge that COVID-19 poses to retailers, we have heard less about the impact at a generational level. From the maligned ‘boomers’ down to Millenial and Gen-Z retail habits – COVID has impacted shopping habits for these groups in different ways, each of importance…
COVID-19: Measuring Customer Safety Experience In-Store
As stores across the world re-open, there is a huge focus on customer safety. For CEOs and store operations executives, a lack of visibility at a store level is a huge issue. For most businesses, hiring outside eyes to check on your stores at all times is just not feasible. Store managers and associates are…
Steve Dennis – Remarkable Retail
Steve Dennis, is a top 10 retail influencer, world renowned keynote speaker and lecturer and Forbes columnist. With the recent publication of his first book Remarkable Retail, we sat down and talked through the ideas within, and some of Steve’s influences along the way.
Communicating with impact in extraordinary times
As COVID-19 continues to cause disruption, we examine how the framing of customer feedback can impact communications with consumers and citizens both.
13 retail experts on life after COVID-19
While many retailers have been focused on the fundamental necessities just to keep operations running over the last few months, as we start to look towards a world in which stores are open again, the question arises, what will be waiting for us on the other side? We went out to some of the finest…
Why we’re offering TruRating Online for free
As the retail world continues to adapt and evolve in the light of the COVID-19 pandemic, we explain why we’ve decide to offer TruRating Online for free to any retailer who needs it.
Supporting the Coronavirus Relief
Charity is close to the heart of everything we do here at TruRating, and in the light of the disruption and chaos in the wake of the Coronavirus, we couldn’t just sit back and watch. As the pandemic continues to grow and more and more businesses go into lockdown, we have decided to extend our…
TruRating takes Supplier of the Year at Inside Retail’s Retailer Awards 2020
Continuing a hot streak this year, Team Oz was delighted to attend Inside Retail’s awards Retailer Awards 2020 ceremony in Melbourne last week, and even happier to take home gold in the category of Retail Supplier of Year. Flying out to Melbourne for the event, the night was a showcase of the best retailing talent…
Why is it so hard to prove the ROI of CX?
Ask any CX professional. Proving the direct ROI of what you do can be hard work. Any number of reasons can be given for this. Lack of executive support. Unclear objectives. Or as is often the case, no clear way to link action to finances. Alyone Medellyan, co-founder of AI-startup Thematic, identified three key issues…
NRF 2020: Key Takeaways
It was a vintage year at #NRF this time round, despite the floor perhaps being a little lighter than some previously, the array of delights on offer was as impressive as ever. It feels like something of a shock that it’s all over, but having had a week to digest the highlights over some much…
NRF 2020: Day 1 Round-Up
We’ve said it before, and we’ll say it again – there’s never a dull moment at NRF (except perhaps when queuing to get passes…). Having taken a booth for the first time this year – #1362, thanks for asking – has given us an even greater appreciation of the huge amount of effort that goes…
TruRating named Best Customer Analytics and Retail Insights Solution at VIP Awards
Coming in hot just before NRF 2020, the TruRating team was delighted to pick up another award for the mantle having been named Best Customer Analytics and Retail Insights Solution of of the year, at the inaugural Vendors in Partnership Awards in New York last night. The awards, setup by payments veteran Vicki Cantrell, were…
How To Make Customer Analytics Work For Your Business
Last week, we looked at how customer experience programs are failing the needs of modern retail. Today we’ll look at how a new generation of customer analytics is changing this. But first a quick recap. Modern CX falls down for four key reasons: No connection to revenue – CX programs show no link to what…
Why Customer Experience is Failing Your Business
In 2019 the term customer experience was mentioned over 2,500 times on US earnings calls, x5 more than 2008. While this growth has been praised as positive by the industry, for the average shopper, the real question remains – what’s in it for me? In May, The Wall Street Journal published an article called ‘The…